Marketing Executive Skills

Saying steel (PVT) Ltd is an exclusive steel re-moving firm which comprises of three units and is situated inside the mechanical zone at the edges of the city. Two of the firm’s units are programmed which produce wire bars and whose end clients are the wire and cathode makers. The third is a physically worked unit creating strengthened steel, the end utilization of which is for development purposes. The Chief Executive Officer, who is additionally the proprietor of the firm, sits at the firm’s head office which is found 25 kilometers from the creation units in the core of the city. Aphorism Steel is right now confronting untouched gigantic misfortunes, which the CEO believes is expected to the firm’s creation arranging insufficiency, under/limited utilization of the firm’s limit and capacity and poor advertising systems.  The CEO thinks he needs a decent promoting person who can showcase his items and can carry business to the organization and at exactly that point can the organization endure, other shrewd the firm is taking for a shut off which can result in not just a gouged notoriety for the proprietor and business misfortune yet additionally a few people who are identified with the firm, losing their positions. After through screening and interviews,â the firm recruits another person at the post of aide supervisor advertising whose primary objective is to recognize the escape clauses in the company’s showcasing and arranging framework and lift deals by figuring appropriate techniques in this manner helping Axiom Steel factories, which presently stances to be a sinking transport. The recently designated Assistant Manager visits the different divisions of the firm which incorporates every one of the three units, their creation professionals, showcasing delegates, quality control and the firm’s product house. A careful promoting technique conversation with the people and in the wake of talking about outcomes in following focuses being advanced for investigations:- There is no appropriate promoting division of the firm, the people that are supposed showcasing individuals are really being utilized for follow up of the requests, which are gotten by the company’s CEO and afterward moved to the creation floor. These people are being addressed at cost which is far beneath the predominant market costs for people working under such limits and are working for the firm since an extremely prolonged stretch of time. A through meeting additionally uncovers that the majority of the advertising people don't forces a perceived degree in Marketing and are chipping away at bases of sheer understanding. The creation arranging is being done in the administrative center without talking with the creation capacities with the creation specialists. The creation arranging is completed by the CEO himself with the group he calls his â€Å"marketing team†. Since the CEO only sometimes visits the creation processes and relies absolutely upon the data introduced to him by the â€Å"marketing team†; he is un-mindful of the ground real factors; regularly, orders are being dispatched out late, which are bringing about client losing confidence and searching for other merchant alternatives. There is a correspondence hole between the administrative center and the Mill’s Production Management bringing about deferral underway arranging and arrangement of the requests at mill’s end. This hole is likewise because of the way that the CEO held the forces to settle on choices and uphold to his administration. The CEO has a place with a more established age which is hesitant to learn new strategies for correspondences, for example, the web (Although the office is accessible for use). The quickest strategy for correspondence for the CEO is the correspondence by means of Fax and Telex. Deals of wire bars are confined to wire and cathode producers just and therefore once in a while, there came when the units frequently confronted shut downs because of absence of requests! The two Automatic units which are delivering wire poles are additionally fit for creating fortified steel for development yet this capacity isn't being used and the units are confined to creation of Wire poles as it were. This is likewise an explanation behind late shipments as container necks are being delivered and the heap isn't moved starting with one creation unit then onto the next which is skilled yet not being used of delivering a similar item. The CEO is in this way right in bringing up this issue as one reason for current misfortunes. In the wake of taking a gander at above issues, following techniques are being proposed: The organization ought to embrace an appropriate showcasing procedure for its firm. This remembers infusing new blood for the promoting group, those people who are equipped for taking the organization past a specific level. This implies sure updating of the promoting apparatus. The CEO must understand that on the off chance that he needs the business go over to expand; he should then care for and deal with his kin well†¦ In certainty an approach of benefit sharing ought to be presented where the promoting people are given a certain %age of commission over their endeavors to carry new business to the firm. On the off chance that not, at that point the pace of installment must be expanded for the people who have lost inspiration in working for the organization due to the poor remuneration for their work. There ought to be a different creation arranging division whose specialization ought to be the arranging of request executions at factories. These people will give the right plan to the promoting people and the CEO in regards to the timetable of requests from crude material stage to the shipment Ex-Factory. Each showcasing individual ought to be furnished with at any rate a PC work station with web office and assigned individual email IDs which they need today. This will help the showcasing people to focus on advertising and move request execution data from their firm to the client. Web overabundance will likewise enable the promoting to individuals to look for new potential markets and getting clients, additionally not to overlook quicker correspondence The CEO must understand that on the off chance that he needs the business to develop, at that point he should appoint specialists to the people working under him likewise with the expansion of business, a stage will come where he can't deal with things all alone. The CEO must present a layer of Management which incorporates Top Management comprising of himself and his revealing General Managers, Middle Management of Managers and Assistant Managers answering to the GM and the work staff that will report the Middle Management. This assignment of specialists and production of Management chain won't just assistance in faster dynamic yet additionally in familiar exchange of requests from top level to down. These are the focuses which are nuts and bolts for an improvement in the showcasing structure and in the correspondence and concentrated dynamic issue which the promoting division is looking inside the firm. These along with a couple of creation related issues featured above, whenever tended to will bring about better execution. In the event that effective, more suggestions for development will be sent for scrutiny.   Â

Identifying and Managing Risk Research Paper Example | Topics and Well Written Essays - 750 words

Recognizing and Managing Risk - Research Paper Example The market chance is related with the vulnerabilities in the zones of outside swapping scale changes, vacillation of financing costs, variance of stock costs and product costs. The market chance is overseen by the utilization of financing cost trades, choices and future. The utilization of subsidiaries in monetary market is critical to support advertise dangers. The hazard the board methods are utilized to decrease the credit danger of the association which happens because of default of the counterparties. The FICO scores are utilized to evaluate the credit danger of associations. The credit hazard is decreased by restricting the introduction to the gatherings viewed as hazardous for reimbursement (Deventer, Imai and Mesler, 2013). The other credit hazard the board instruments utilized are by the utilization of securities, occasional stamping to the market, hostage subordinate auxiliaries and mesh. Mesh is a hazard the board strategy through which the measure of money owed by one gathering to another is diminished by the sum by the last to the previous. There are different strategies for mesh which incorporates two-sided netting, multilateral netting, installment netting, cross item mesh and close-out netting. A few sorts of subordinates like over the counter subsidiaries and credit subsidiaries are utilized to moderate the introduction to credit dangers. The sorts of credit subsidiaries incorporate Total return trades, Credit Swaps and Credit Options. A few creators have clarified diverse money related hazard the board methods that are generally utilized in the ventures. Investigation: Comparison of money related hazard the board procedures An examination of the budgetary hazard the board strategies clarified by Kallmanâ to that of Cohen and Palmer is given beneath. Kallman clarified that we should an away from of the idea of dangers that should be relieved. As per Kallman, the hazard exposures could be ordered into vital dangers, operational dangers and financial dangers. The vital dangers are the vulnerabilities that ascent in the long haul. These might be quality hazard, brand chance, and so on. The operational dangers are the vulnerabilities that happen inside a solitary working period because of the tasks of the organization. The monetary dangers are the zones of vulnerability made because of unpredictability in political and budgetary conditions (Kallman, 2007). These hazard exposures are chiefly because of the adjustments in large scale and smaller scale financial conditions. The monetary dangers appear as financing cost chance, remote trade chance, and so forth. The hazard exposures might be unadulterated which brings about lost qualities or theoretical which may either bring about an addition or misfortune. The well known hazard the executives apparatuses proposed by the creator are chance overviews and agenda. The study and agenda are significant devices to assemble a hazard register in the association. Flowcharts of hiera rchical procedure are helpful in recognizing the dangers in question. After ID of hazard, the dangers are overseen by chance administration procedures that incorporate measurable investigation, budget summary examination and furthermore close to home review. The hazard the executives strategies clarified by Kallman could be contrasted with the hazard the board procedures clarified by Cohen and Palmer. As indicated by Cohen and Palmer, the

EP 10 Techniques To Increase Speed Reading Developing Reading Habits

EP 10 Techniques To Increase Speed Reading Developing Reading Habits EP 10: Techniques To Increase Speed Reading, Developing Reading Habits More EP 10: Techniques To Increase Speed Reading, Developing Reading Habits More Episode 10, here we go! Due to some requests from our followers, this week we covered how to speed-read and how to retain information as you read. We discussed the true definition and meaning of speed reading, common techniques taught about speed reading, the 5 techniques to increase speed reading, and how to do active reading. The Homework Help Show is our new weekly live show where we teach, assist, and offer valuable insights on different topics related to students academic and personal lives. Want your questions answered? Ask your questions on social media using the hashtag #askHHG TRANSCRIPT: Cath Anne: [00:00:05] As I mentioned speed reading. Cath Anne: [00:00:08] (To Instagram Viewer): Hi the Neighbourly Consultant. Nice to see you. You didnt miss anything. We are just starting. I was waiting for some other folks to join. Theres is Kaur; hello folks. Nice to see you. Its nice to have company. Cath Anne: [00:00:32] This week were going to be talking about speed reading because someone had requested it. I think it was in one of her earlier sessions that someone had requested some information about speed reading so thats why we decided to take it up as the semester starting to wind down. Cath Anne: [00:00:51] Speed reading is one of those things that kind of has an interesting history and emphasis. Ill talk a little bit about that. Its also a concept, which appeals to everyone because everyone likes to read and reading can benefit a lot of different people. It can be really tempting concept to learn about just because of the fact that it allows you to read more words and take in more books. However, youre probably not going to like what I have to say about speedreading but well get into that. Cath Anne: [00:01:40] Anyone who is on campus or is even on Instagram these days we seem to constantly be inundated with advertisements to make our lives better. One of these ways can be through speed reading. There seems to be a little bit of forward momentum around self-help and around reading more books and taking in more information. As we are bombarded a lot of the time by technology it can be difficult to carve out time to read and people are looking for more ways to increase their reading capabilities. Of course speed reading can be a really tempting offer. You may see posters on campus thatll say, You can increase your speed reading or your reading limit up to nine hundred words per minute or twelve hundred words per minute. I would suggest, just based on some research that Ive done that its not necessarily beneficial to read that quickly. I will talk more in depth about why that is. Instagram Viewer: [00:03:03] I would read more if I could read faster. Cath Anne: [00:03:05] (To Instagram Viewer): Well I know and, see thats the tempting part of it is that we consider that if we can increase our reading capacity then well be able to take in more information. However, Ill get into some of the science around reading and well discuss whether we think that is actually legitimate or not. We will also discuss the negative aspects of reading at such a pace. Cath Anne: [00:03:34] So I dont know if you guys remember, a few weeks ago I talked about Thomas Frank. Hes amazing. He does a lot of YouTube videos about productivity and school, how do you increase your grades, how to read properly, and all of that good stuff. So some of this information is drawn from his research. He has done quite extensive research. Kind of his area of expertise and hes a real inspiration to me. Id love to kind of get into that niche as well. I drew on a little bit of his research for this topic, just so you guys are aware. Cath Anne: [00:04:17] The most important component that we need when we are reading is our eyes, obviously. Were going to be talking about the science of reading. We have to talk about our eyes and how her eyes take in information. Thats where I wanted to start just with the science of reading and how it works with the brain. Then well move on to some specific techniques around reading. Cath Anne: [00:04:46] When we read we dont read in a slow, smooth motion we read in what are called saccades. It is spelled S-A-C-C-A-D-E-S. That refers to the process of how we move our eyes when we read. Ill try to do a little demonstration; it might look a little funny. When we move our eyes across the page were reading and those are called saccades. They are the quick jerky movements that we use will more reading time. Cath Anne: [00:05:24] (To Instagram Viewer): Hi, Ginny. Thanks for joining. Were just talking about the science of speed reading and the science of reading. So were talking about the different types of eye movements that you use when youre reading. Cath Anne: [00:05:38] So saccades are the quick jerky movements. When we read to ourselves when were reading a book we can read about 8 letters on a page in about 30 milliseconds. So that would be considered saccade. So thats the amount of words we take in within 30 milliseconds. Cath Anne: [00:06:00] Then a second movement that we use when we are reading is called a fixation. So that is when we stop and we pause our eyes over a certain amount of text. We fixate on that specific text. In order to read effectively were fixating on text. We must take in the information thats right in front of our eyes and just to the outside of our eyes. We are not taking any information on the periphery because that is not how our eyes work. It is too blurry and we cant make sense of the information thats in the periphery. So when we are fixating or when we are using saccades it is only information thats in front of our eyes and just to the side that we are able to take in. Cath Anne: [00:06:55] Then in addition to the actual eye movements that make reading possible we have to take into consideration the cognitive processing which occurs when we are reading. So what that means is the time it takes for us to understand and comprehend the information that we are taking into our visual process. Basically reading breaks down to three steps. It is a series of saccades, fixation, and the time it takes to do that cognitive processing which is called the cognitive processing pause. In other words, the time it takes it takes us to understand what were reading. As I mentioned, for instance, the saccade takes about 30 milliseconds. On average each of those processes can be allotted to a certain number, which I dont have right in front of me. But my point in saying that is that even though each process might take a certain amount of time, you cant simply condense those numbers in order to determine the average length of reading because it just doesnt work that way. Cath Anne: [00:08:14] When we are reading there are other factors that need to come into play rather than just speed. Of course we all want to decrease the amount of time it takes us to read. However, there are many other factors, which have to be considered in order to attain an average reading limit. A couple of those factors are: that we generally skip a lot on the page. When we are reading we focus on the concept, the conceptual. So the words that have meaning in them and the words that contribute meaning to the passage. Whereas we dont put as much emphasis on conjunctions, propositions, and grammar words that intersect and join the language together. Because of that we are missing a lot of information and so that adds time onto our cognitive processing. [00:09:19] In addition, were all probably familiar with how we often have to go back and read a passage. Im pretty sure its a pretty common process. That is called regression. So if you read a page and then you dont quite make sense of it and you have to go back thats called regression. That can also take up time or more reading as well which is something that needs to be considered when were trying to determine average length of reading. Instagram Viewer: [00:10:08] Never knew this all existed. Thanks a lot. Cath Anne: [00:10:11] No problem Neighborly Consultant. Were just getting started. Ive got a lot of content this week. And like I said if anyone wants to go back and listen to it again itll all be up on YouTube and on our various channels, so no worries there. Cath Anne: [00:10:31] So another problem that kind of comes into play when were trying to determine whether speed reading is appropriate is our working memory. Our working memory is that component of the brain that is functioning when we are reading. So its our memory activity at work. When were using our working memory it can only take in four chunks of information at a time. A chunk of information is a variety of information. It is different concepts, which are linked through meaning and where were learning something complicated or something that were unfamiliar with these chunks will be smaller because it will take our brains more time to process them. But if its something that were more familiar with itll take less time. The problem is, when we were trying to do techniques like speed reading, we are taking up too much space in the working memory. Were taking up too much of it through more than those four chunks. So what were sacrificing is comprehension and retention. When we do take in more information, sure thats great. We can we can take it into our brain but that doesnt necessarily mean that were going to understand it and it doesnt mean that were going to retain it. So I think the question kind of becomes: are you reading for comprehension and retention or reading so that you can read? Cath Anne: [00:12:16] Thats the overall theme here is the speed reading sure can be good but we are missing out potentially on comprehending the information were taking in and retaining the information were taking in. Cath Anne: [00:12:34] So that was a lot of information. Does anyone have any questions? So how does this all relate to speed reading? There are some experts out there who would suggest that you can boost your reading limit to twelve hundred words a minute. However, based on a longitudinal study by Keith Rayner, the average student reads actually Im going to ask you guys what do you think the average student reads per minute? How many words per minute? Instagram Viewer: [00:13:48] Is it possible to read too fast? I tend to skip many words. I remember being told in school that my eyes moved way too fast. Cath Anne: [00:14:00] (To Instagram Viewer): Well thats interesting. Your eyes move too fast? Im not sure about that, but I think thats a common experience, GKaur, that people tend to skip words. I think a lot of people tend to skip words when theyre reading. So I dont think thats an uncommon experience. And sometimes you know when youre saying you were quite young in grade 9 so its possible that maybe I dont know. Correct me if Im wrong. Maybe you wanted to finish up with your with your readings so you were trying to go a bit too fast and you werent taking all the information that was being offered. Instagram Viewer: [00:14:47] 100 words per second. Cath Anne: [00:14:50] Anyone else have a guess as to what the average college student reads? How many words per minute? Cath Anne: [00:15:09] Im not sure what your eyes moving too fast. Ive never heard that before but Im going to talk about some more techniques that will help to kind of slow down that process. So maybe well kind of work it out as we keep talking here. Instagram Viewer: [00:15:32] Probably 70 words per minute. Cath Anne: [00:15:35] Surprisingly, so a strong reader and a strong college reader will read on average between 200 and 400 words per minute. Thats an average. So if youre falling within that then youre doing well. That is the average so thats quite a jump too. And thats a good reader. Thats a strong reader. So it would be quite a jump to go from 200 or 400 to twelve hundred words per minute. I mean certainly its possible its been done. But as I mentioned retention and comprehension arent necessarily possible when youre reading fast. As I mentioned if youre reading between 200 and 400 words per minute relevant then youre in the norm. People who are reading faster than that are sacrificing comprehension. Reading at lower comprehension rates should be called skimming and not speed reading. Youre not really reading any more at that point because reading involves cognitive processing. Whereas skimming is just glancing over the information taking in some of the information but definitely its not as extensive as the process of reading. Cath Anne: [00:17:07] So now I want to talk about what are some common speed reading techniques and whether they work or not whether we think they work or not. Has anyone heard of any speed reading techniques before? Cath Anne: [00:17:22] I wasnt too familiar with them until I started actually doing some research on this because it is a quite interesting topic. But I was I was familiar with one of the techniques that Ill be mentioning. So I open with that to see if anyone else has heard of it before. Cath Anne: [00:17:47] Has anyone practiced speed reading before or read about it? I dont know everything about this topic so it would be great to hear from someone who potentially has you speed reading effectively. Cath Anne: [00:18:17] So one of the techniques is called large fixation. Basically what that means is if I had this page I would look at it at a glance and do an overall scan of the page and take in the information thats on the page. Its basically like taking a mental snapshot and then taking in the information from that mental snapshot. Cath Anne: [00:18:50] However, there are two problems that. If people are reading through a mental snapshot, first of all theyre not really reading. Second of all, theyre not able to follow the lines of the text. In any lines any and any written language we usually write in lines. When we are following the lines we are able to comprehend what is being said. Of course I mean Im speaking about this is in relation to English. It might be different for other languages. That would be interesting to look into. Because we read in a certain pattern and meaning is ascribed to those lines, it doesnt make sense that you would be able to take a mental snapshot of the page while not following the lines. Cath Anne: [00:19:48] The second problem with that is that, as I mentioned, in your peripheral vision youre unable to take an information. If you are trying to take a mental snapshot of a page then youre missing out on the bulk of the information because its on the periphery and it just doesnt work from that angle. It has been proven that doing that kind of mental snapshot process, you might skim some information but its certainly not a reading technique by any means. Instagram Viewer: [00:20:28] I heard bit of a never tried those test quizzes in university. I did those signs but I was too shy to try it out. Cath Anne: [00:20:38] (To Instagram Viewer): Yeah I know, they do seem to be everywhere I feel. But I thought this was really interesting to kind of talk about how speed reading, sure, could be great but maybe not necessarily because were not taking in as much information. (To Instagram Viewer(: So, maybe you good, GKaur, for skipping out on it. Cath Anne: [00:21:06] So this second technique that Ive heard of which Ive found really difficult was called sub-vocalization or basically the brain speaking inside your head when you are reading. I dont know if you guys are familiar with when youre reading a novel and you are reading and your brain translates the words that youre reading into language in in your head. That is your brain processing that information and its like a little voice in your head thats reading to you. Cath Anne: [00:21:44] What has been suggested by speed reader theorists is that if you can suppress that sub-vocalization, you can increase your reading speed. Instead of processing the information as youre reading it, youre closing down that voice and just reading. In a study by Elizabeth Shodher indicates that when see words verbally, their brain wants to access the sound of those words in their head in order to make sense of them. Thats a natural process for your brain to be doing, translating the words that youre reading into verbal sounds in your head and that is how we make sense of information. Instagram Viewer: [00:22:34] That happens a lot to me. Cath Anne: [00:22:35] I know me too and so I tried to stop it because I heard this about speed reading that if you slow down that voice then youll be able to read faster. I just find that distracts me and then I get frustrated. The reality is that thats a natural process for us and when we suppress the sub-vocalization, comprehension goes way down because reading is naturally tied to our auditory language processing capabilities. Trying to separate the two just doesnt work. So its scientifically proven that we are OK. Your brain naturally translates those written words into auditory signals into your brain. When we separate those two, were just trying to interrupt a natural brain process, which doesnt work. Cath Anne: [00:23:42] Lets talk about some techniques that you can use to increase your reading abilities. The first technique is going to sound a little inconvenient because you know speed reading is so appealing it just has this sound that its going to be so promising that were going to be able to increase our capacity to read and that were going to be able to read more books and read more efficiently because were faster at it. But in reality we are potentially minimizing comprehension and retention, which kind of brings into question why are we reading in the first place, if we are not interested in comprehending or reading. [00:24:29] So the first recommendation that Im going to provide to you it is a little inconvenient and certainly not a quick fix but like anything and like any skill it is something we have to practice. In order to increase your reading speed you must read often, you have to read a lot of different things, and you have to read challenging material. Cath Anne: [00:24:54] Like any skill, reading takes time and practice to get good at it. I will reiterate this. Im trying to develop a career as a freelance writer. I hear this all the time. If it is something you want to do you have to do it. You have to practice it. You have to do it every day and then your brain just gets into the habit of it gets used to it. Particularly, I think reading often so were making a habit of doing it every day reading a lot of different things so reading everything from academic journals to articles in the newspaper to literature, expanding your depth of the reading. It will challenge your brain in different ways and make you retain information in different ways. Read challenging material, so read material thats not just on Reddit. As we all do or on Facebook because technically thats not reading thats more skimming. We need to be looking at opportunities to read challenging materials like books, literature, challenging articles on publications like Th e New York Times and the Atlantic, articles that present quality journalism and then eventually will get better at reading. That is one of the top tips thats been offered that out there in the literature around reading is that we have to practice. Its something that we have to just do on a regular basis in order to get better at it. Cath Anne: [00:26:45] This might be a tip for GKaur. The second tip is for people who like to daydream or get bored when theyre reading and I can do this too. It depends on the time of day for me. I find if Im tired or if Im distracted if I try to read before I go to bed, sometimes I just fall asleep. Sometimes I get bored and go on social media. One tip is that when youre reading say youre reading a novel and youre not really interested in it or even an academic paper and youre not really interested in it, it can be helpful to read it and then find something of interest to link it to. So then your brain has a natural connection and then it gets more interested in what youre reading. Cath Anne: [00:27:33] For example, if Im reading an essay about the brain and cognitive processes, maybe and I try to link that to something Im interested in like reading. So when its talking about neural processes maybe Ill think about how I enjoy reading and how reading can help me learn more. So just thinking about how to connect really obscure or abstract information to something concrete that youre interested in can make that an actual pathway in your brain. Cath Anne: [00:28:13] A second or third tip is to create a space for yourself to read. So its all about forming those habits. So I will not read in bed anymore because I know that when I when I read in bed Im not going to get very much reading done because I will fall asleep. I sit in a comfortable chair or here at my desk and I read because then my brain becomes associated with this spot that I go to read. Its like creating a space for yourself to do work your brain just associates that with that particular habit and then you are more readily able to do that in the future. So find your optimal reading spot. Thats what well call that. Its good to have spots carved out to be able to go there and do that and then your brain associates that spot with that particular habit. Cath Anne: [00:29:19] Then I wanted to talk a little bit more specifically about academic reading. So when were trying to take in bulks of information often especially in any degree really it always seems like there is a ton of information that we all have to take in. Cath Anne: [00:29:45] One of the one of the tips to navigate this is to free read. When were looking at a textbook or an article go through and do a pre-read. So generally when Im reading an article I will read the abstract, and then I will read the introduction, and then I will read the conclusion and that will give me a sense of the information thats going to be contained in the body of the article. Then when they go through and read the article everything comes together a lot more smoothly and a lot more articulately in my brain because I already understand concepts which are being presented in the article. This could also work for textbooks. If you go through a chapter say youre focusing on a chapter goes through and highlight all the headings, highlight all the concepts, the main content and the really important information that exists within the chapter. Then go back and read the chapter more thoroughly and highlight more specific things. What this can do is help you frame the important information thats in a chapter and not have to read the whole chapter because lets be honest, sometimes its just not realistic. I know your professors would like to believe that we all have the time to be able to read every textbook through and through but it can be really helpful to learn these techniques so pre-read. If its an article read the intro, conclusion, abstract, and then read the book of the article. Cath Anne: [00:31:31] If its a textbook go through the chapter and highlight the topics, the headings, the subheadings and then go back and read through more thoroughly because when you do that pre-reading process youre priming your brain for taking in more information. Then what you can do instead of speed reading is go back and scan. Although we talked about how skimming is not that great for comprehension and retention, you can still pick out the pertinent information. As well youve already gone and done your pre-read. So you know the important information and you can go back and pick out the more detailed information through your skim. One way of doing that is called pseudo-skimming and this is a concept that was brought to light by Cal Newport. Pseudo-skimming is a process in which you go through your text and look for the paragraphs, which hold the main ideas, concepts, and theories. So in your skim youre going to go through read the first sentence and the last sentence of the smaller paragraphs and then youll get in a sense of what that paragraph is about and whether it contains pertinent information. Then once you identify those important paragraphs you can slow down and take in the information would you because this was in that paragraph. You dont necessarily have to read every single paragraph, just the ones that contain the important information and then you can break those down and read them more closely for comprehension and make sure youre highlighting and going through that process. Cath Anne: [00:33:38] When youre doing a pseudo skim of paragraphs like I said make sure you are picking out the first and last sentence of a paragraph because those will determine what information is held within that paragraph. Then you can determine whether thats a pertinent paragraph to focus on or not. I definitely recommend doing the pre-read before you do that. So you have a sense of the overall chapter and what youre looking for. Cath Anne: [00:34:03] Another tip in terms of reading pertaining to textbooks is that often textbooks will highlight and bold different terms and important concepts. So make sure that youre going through and highlighting those when youre studying or reading your textbook as well. Cath Anne: [00:34:37] Overall, Im not going to discount speed reading because I think it can be beneficial in some capacities but I think we want to question what is our purpose for reading. Do we want to increase our reading capacity so we can say that weve read more books than another person or are we in it to learn more and gain insight about the information when were reading. Cath Anne: [00:35:05] It can be really helpful to take a moment after we read to go over the information and really engage with the information so that it becomes a part of you and a part of how you think about things moving forward. So whether its a textbook or an academic article or a piece of literature or a self-help book sitting with that information and figuring out how does it fit into your life, how does it fit into your world view? How does it fit into how youre going to move forward in the world? Cath Anne: [00:35:40] By critically thinking about the information that were taking in we are more apt to recall it. In this way were kind of reframing how were thinking about reading. As opposed to speed reading and in taking bulks of information at a time that were not necessarily comprehending or retaining; were talking about engaging with material and taking some time to investigate how that material will play out in our lives. Cath Anne: [00:36:24] I had one last thing for you which is a book recommendation which has been coming across my life every once in a while and recently its a book called Deep Work by Cal Newport. The book delves deep into the issue of lack of focus or getting deeply involved in your work. Cath Anne: [00:36:45] So, GKaur, maybe this is one for you, although everyone is probably super swamped with work right now. I know that its really busy for us but this book might be a good one to pick up over the holidays. Cal Newport talks about how when we gravitate towards things like our smartphones, were getting distracted on the Internet and were actually taking away our focus muscle. So were creating a habit of getting away from what were focused on or our work or reading. Were severing that tie so were distracting ourselves consistently and in that way were not exercising the muscles that it takes for us to continue to focus. So its really important. Cath Anne: [00:37:36] He would advocate that we take away all those distractions and avoid those distractions. In that way we are actually exercising that muscle that helps us to focus and we are able to retain more information and develop our reading abilities and improve our focus abilities more readily. I highly recommend the book Deep Work by Newport because I think its really an important book in this day and age because of all the distractions that we have. Cath Anne: [00:38:09] One last tip to help you on your reading journey make sure that you are reading a lot. Be consistent. Try to set a goal for yourself every day. So whether its 25 pages or ten pages, wake up in the morning and have your coffee and enjoy reading a book and get it off your list for the day. When you start to cultivate a habit like that then it will just become more regular. If you do you know four days of reading and twenty-five pages a day, youre a hundred pages a week within four days really. So its just that easy. Sometimes we think we dont have enough time to do these things, which we dont. We definitely have limited time these days, but I think we need to do what we can do to carve out space to be able to read. Cath Anne: [00:39:07] I think that was it for this week. I hope that was helpful. I really enjoy this topic. Instagram Viewer: [00:39:19] Thats my issue I need to start in the mornings. Cath Anne: [00:39:22] (To Instagram Viewer): I know The Neighbourly Consultant, that is my issue too him. Im trying to be more of a morning person. Its hard though. There never seems to be enough time in a day. Thats what Ive been reading is a lot about just some of the most successful people in the world (depending on how you define success), get up in the morning and they read and they meditate. So thats how they start their day. I think there are ways that we can build reading into our lives more readily and it actually doesnt take that much to start to cultivate the habit you know whether it be even five pages of a day or 10 pages a day it doesnt have to be as much as 25 pages. If you are a slower reader, which I honestly am slower, reader I think Im probably on the low end of the words per minute. It does take me a little bit of time to read things because I think I have I take longer to process things cognitively sometimes. Just dont be too hard on yourself and start practicing because the more you practice the more your brain is going to get used to reading. Cath Anne: [00:41:04] Well, I think thats it for me this week. Hope you enjoyed that I really enjoyed doing the research for this one. I dont know if you guys have any other questions or comments or suggestions for topics that would be great because we want to really bring information, that viewers want to see. Cath Anne: [00:41:39] Feel free to join us next week we will be here again live with The Homework Help Global Learning Studio on Instagram and Facebook. If you do want to access this information another time, we always have our videos up on Facebook. Were also on Twitter and LinkedIn. Were on Instagram of course were on Google Plus, YouTube, Medium and now also Soundcloud, Anchor, iTunes Apple Podcasts, Google Play Music. If you want to find just search Homework Help Global, and we will be there. . Cath Anne: [00:42:20] Also, if you do have any questions please leave them to us in our DMs on Instagram or message us on Facebook. You can use the #askHHG on Twitter or on Facebook or on Instagram and you can connect with us there. We really appreciate you guys engaging with us. Love doing this and love bringing you some valuable content. If you do have any ideas please hit us up because Im always open to learning about new things and doing research on things. It is one of my passions. We can keep this conversation going. Instagram Viewer: [00:43:08] Winter blues are really indeed! Great session today. Thanks for all that information. It was great. Will try reading with those tips. Cath Anne: [00:43:15] (To Instagram Viewer): Awesome GKaur! Thank you. Im glad you enjoyed it. I will see you folks all next week. Nice to see you. Take care. Have a good night. EP 10 Techniques To Increase Speed Reading Developing Reading Habits EP 10: Techniques To Increase Speed Reading, Developing Reading Habits More EP 10: Techniques To Increase Speed Reading, Developing Reading Habits More Episode 10, here we go! Due to some requests from our followers, this week we covered how to speed-read and how to retain information as you read. We discussed the true definition and meaning of speed reading, common techniques taught about speed reading, the 5 techniques to increase speed reading, and how to do active reading. The Homework Help Show is our new weekly live show where we teach, assist, and offer valuable insights on different topics related to students academic and personal lives. Want your questions answered? Ask your questions on social media using the hashtag #askHHG TRANSCRIPT: Cath Anne: [00:00:05] As I mentioned speed reading. Cath Anne: [00:00:08] (To Instagram Viewer): Hi the Neighbourly Consultant. Nice to see you. You didnt miss anything. We are just starting. I was waiting for some other folks to join. Theres is Kaur; hello folks. Nice to see you. Its nice to have company. Cath Anne: [00:00:32] This week were going to be talking about speed reading because someone had requested it. I think it was in one of her earlier sessions that someone had requested some information about speed reading so thats why we decided to take it up as the semester starting to wind down. Cath Anne: [00:00:51] Speed reading is one of those things that kind of has an interesting history and emphasis. Ill talk a little bit about that. Its also a concept, which appeals to everyone because everyone likes to read and reading can benefit a lot of different people. It can be really tempting concept to learn about just because of the fact that it allows you to read more words and take in more books. However, youre probably not going to like what I have to say about speedreading but well get into that. Cath Anne: [00:01:40] Anyone who is on campus or is even on Instagram these days we seem to constantly be inundated with advertisements to make our lives better. One of these ways can be through speed reading. There seems to be a little bit of forward momentum around self-help and around reading more books and taking in more information. As we are bombarded a lot of the time by technology it can be difficult to carve out time to read and people are looking for more ways to increase their reading capabilities. Of course speed reading can be a really tempting offer. You may see posters on campus thatll say, You can increase your speed reading or your reading limit up to nine hundred words per minute or twelve hundred words per minute. I would suggest, just based on some research that Ive done that its not necessarily beneficial to read that quickly. I will talk more in depth about why that is. Instagram Viewer: [00:03:03] I would read more if I could read faster. Cath Anne: [00:03:05] (To Instagram Viewer): Well I know and, see thats the tempting part of it is that we consider that if we can increase our reading capacity then well be able to take in more information. However, Ill get into some of the science around reading and well discuss whether we think that is actually legitimate or not. We will also discuss the negative aspects of reading at such a pace. Cath Anne: [00:03:34] So I dont know if you guys remember, a few weeks ago I talked about Thomas Frank. Hes amazing. He does a lot of YouTube videos about productivity and school, how do you increase your grades, how to read properly, and all of that good stuff. So some of this information is drawn from his research. He has done quite extensive research. Kind of his area of expertise and hes a real inspiration to me. Id love to kind of get into that niche as well. I drew on a little bit of his research for this topic, just so you guys are aware. Cath Anne: [00:04:17] The most important component that we need when we are reading is our eyes, obviously. Were going to be talking about the science of reading. We have to talk about our eyes and how her eyes take in information. Thats where I wanted to start just with the science of reading and how it works with the brain. Then well move on to some specific techniques around reading. Cath Anne: [00:04:46] When we read we dont read in a slow, smooth motion we read in what are called saccades. It is spelled S-A-C-C-A-D-E-S. That refers to the process of how we move our eyes when we read. Ill try to do a little demonstration; it might look a little funny. When we move our eyes across the page were reading and those are called saccades. They are the quick jerky movements that we use will more reading time. Cath Anne: [00:05:24] (To Instagram Viewer): Hi, Ginny. Thanks for joining. Were just talking about the science of speed reading and the science of reading. So were talking about the different types of eye movements that you use when youre reading. Cath Anne: [00:05:38] So saccades are the quick jerky movements. When we read to ourselves when were reading a book we can read about 8 letters on a page in about 30 milliseconds. So that would be considered saccade. So thats the amount of words we take in within 30 milliseconds. Cath Anne: [00:06:00] Then a second movement that we use when we are reading is called a fixation. So that is when we stop and we pause our eyes over a certain amount of text. We fixate on that specific text. In order to read effectively were fixating on text. We must take in the information thats right in front of our eyes and just to the outside of our eyes. We are not taking any information on the periphery because that is not how our eyes work. It is too blurry and we cant make sense of the information thats in the periphery. So when we are fixating or when we are using saccades it is only information thats in front of our eyes and just to the side that we are able to take in. Cath Anne: [00:06:55] Then in addition to the actual eye movements that make reading possible we have to take into consideration the cognitive processing which occurs when we are reading. So what that means is the time it takes for us to understand and comprehend the information that we are taking into our visual process. Basically reading breaks down to three steps. It is a series of saccades, fixation, and the time it takes to do that cognitive processing which is called the cognitive processing pause. In other words, the time it takes it takes us to understand what were reading. As I mentioned, for instance, the saccade takes about 30 milliseconds. On average each of those processes can be allotted to a certain number, which I dont have right in front of me. But my point in saying that is that even though each process might take a certain amount of time, you cant simply condense those numbers in order to determine the average length of reading because it just doesnt work that way. Cath Anne: [00:08:14] When we are reading there are other factors that need to come into play rather than just speed. Of course we all want to decrease the amount of time it takes us to read. However, there are many other factors, which have to be considered in order to attain an average reading limit. A couple of those factors are: that we generally skip a lot on the page. When we are reading we focus on the concept, the conceptual. So the words that have meaning in them and the words that contribute meaning to the passage. Whereas we dont put as much emphasis on conjunctions, propositions, and grammar words that intersect and join the language together. Because of that we are missing a lot of information and so that adds time onto our cognitive processing. [00:09:19] In addition, were all probably familiar with how we often have to go back and read a passage. Im pretty sure its a pretty common process. That is called regression. So if you read a page and then you dont quite make sense of it and you have to go back thats called regression. That can also take up time or more reading as well which is something that needs to be considered when were trying to determine average length of reading. Instagram Viewer: [00:10:08] Never knew this all existed. Thanks a lot. Cath Anne: [00:10:11] No problem Neighborly Consultant. Were just getting started. Ive got a lot of content this week. And like I said if anyone wants to go back and listen to it again itll all be up on YouTube and on our various channels, so no worries there. Cath Anne: [00:10:31] So another problem that kind of comes into play when were trying to determine whether speed reading is appropriate is our working memory. Our working memory is that component of the brain that is functioning when we are reading. So its our memory activity at work. When were using our working memory it can only take in four chunks of information at a time. A chunk of information is a variety of information. It is different concepts, which are linked through meaning and where were learning something complicated or something that were unfamiliar with these chunks will be smaller because it will take our brains more time to process them. But if its something that were more familiar with itll take less time. The problem is, when we were trying to do techniques like speed reading, we are taking up too much space in the working memory. Were taking up too much of it through more than those four chunks. So what were sacrificing is comprehension and retention. When we do take in more information, sure thats great. We can we can take it into our brain but that doesnt necessarily mean that were going to understand it and it doesnt mean that were going to retain it. So I think the question kind of becomes: are you reading for comprehension and retention or reading so that you can read? Cath Anne: [00:12:16] Thats the overall theme here is the speed reading sure can be good but we are missing out potentially on comprehending the information were taking in and retaining the information were taking in. Cath Anne: [00:12:34] So that was a lot of information. Does anyone have any questions? So how does this all relate to speed reading? There are some experts out there who would suggest that you can boost your reading limit to twelve hundred words a minute. However, based on a longitudinal study by Keith Rayner, the average student reads actually Im going to ask you guys what do you think the average student reads per minute? How many words per minute? Instagram Viewer: [00:13:48] Is it possible to read too fast? I tend to skip many words. I remember being told in school that my eyes moved way too fast. Cath Anne: [00:14:00] (To Instagram Viewer): Well thats interesting. Your eyes move too fast? Im not sure about that, but I think thats a common experience, GKaur, that people tend to skip words. I think a lot of people tend to skip words when theyre reading. So I dont think thats an uncommon experience. And sometimes you know when youre saying you were quite young in grade 9 so its possible that maybe I dont know. Correct me if Im wrong. Maybe you wanted to finish up with your with your readings so you were trying to go a bit too fast and you werent taking all the information that was being offered. Instagram Viewer: [00:14:47] 100 words per second. Cath Anne: [00:14:50] Anyone else have a guess as to what the average college student reads? How many words per minute? Cath Anne: [00:15:09] Im not sure what your eyes moving too fast. Ive never heard that before but Im going to talk about some more techniques that will help to kind of slow down that process. So maybe well kind of work it out as we keep talking here. Instagram Viewer: [00:15:32] Probably 70 words per minute. Cath Anne: [00:15:35] Surprisingly, so a strong reader and a strong college reader will read on average between 200 and 400 words per minute. Thats an average. So if youre falling within that then youre doing well. That is the average so thats quite a jump too. And thats a good reader. Thats a strong reader. So it would be quite a jump to go from 200 or 400 to twelve hundred words per minute. I mean certainly its possible its been done. But as I mentioned retention and comprehension arent necessarily possible when youre reading fast. As I mentioned if youre reading between 200 and 400 words per minute relevant then youre in the norm. People who are reading faster than that are sacrificing comprehension. Reading at lower comprehension rates should be called skimming and not speed reading. Youre not really reading any more at that point because reading involves cognitive processing. Whereas skimming is just glancing over the information taking in some of the information but definitely its not as extensive as the process of reading. Cath Anne: [00:17:07] So now I want to talk about what are some common speed reading techniques and whether they work or not whether we think they work or not. Has anyone heard of any speed reading techniques before? Cath Anne: [00:17:22] I wasnt too familiar with them until I started actually doing some research on this because it is a quite interesting topic. But I was I was familiar with one of the techniques that Ill be mentioning. So I open with that to see if anyone else has heard of it before. Cath Anne: [00:17:47] Has anyone practiced speed reading before or read about it? I dont know everything about this topic so it would be great to hear from someone who potentially has you speed reading effectively. Cath Anne: [00:18:17] So one of the techniques is called large fixation. Basically what that means is if I had this page I would look at it at a glance and do an overall scan of the page and take in the information thats on the page. Its basically like taking a mental snapshot and then taking in the information from that mental snapshot. Cath Anne: [00:18:50] However, there are two problems that. If people are reading through a mental snapshot, first of all theyre not really reading. Second of all, theyre not able to follow the lines of the text. In any lines any and any written language we usually write in lines. When we are following the lines we are able to comprehend what is being said. Of course I mean Im speaking about this is in relation to English. It might be different for other languages. That would be interesting to look into. Because we read in a certain pattern and meaning is ascribed to those lines, it doesnt make sense that you would be able to take a mental snapshot of the page while not following the lines. Cath Anne: [00:19:48] The second problem with that is that, as I mentioned, in your peripheral vision youre unable to take an information. If you are trying to take a mental snapshot of a page then youre missing out on the bulk of the information because its on the periphery and it just doesnt work from that angle. It has been proven that doing that kind of mental snapshot process, you might skim some information but its certainly not a reading technique by any means. Instagram Viewer: [00:20:28] I heard bit of a never tried those test quizzes in university. I did those signs but I was too shy to try it out. Cath Anne: [00:20:38] (To Instagram Viewer): Yeah I know, they do seem to be everywhere I feel. But I thought this was really interesting to kind of talk about how speed reading, sure, could be great but maybe not necessarily because were not taking in as much information. (To Instagram Viewer(: So, maybe you good, GKaur, for skipping out on it. Cath Anne: [00:21:06] So this second technique that Ive heard of which Ive found really difficult was called sub-vocalization or basically the brain speaking inside your head when you are reading. I dont know if you guys are familiar with when youre reading a novel and you are reading and your brain translates the words that youre reading into language in in your head. That is your brain processing that information and its like a little voice in your head thats reading to you. Cath Anne: [00:21:44] What has been suggested by speed reader theorists is that if you can suppress that sub-vocalization, you can increase your reading speed. Instead of processing the information as youre reading it, youre closing down that voice and just reading. In a study by Elizabeth Shodher indicates that when see words verbally, their brain wants to access the sound of those words in their head in order to make sense of them. Thats a natural process for your brain to be doing, translating the words that youre reading into verbal sounds in your head and that is how we make sense of information. Instagram Viewer: [00:22:34] That happens a lot to me. Cath Anne: [00:22:35] I know me too and so I tried to stop it because I heard this about speed reading that if you slow down that voice then youll be able to read faster. I just find that distracts me and then I get frustrated. The reality is that thats a natural process for us and when we suppress the sub-vocalization, comprehension goes way down because reading is naturally tied to our auditory language processing capabilities. Trying to separate the two just doesnt work. So its scientifically proven that we are OK. Your brain naturally translates those written words into auditory signals into your brain. When we separate those two, were just trying to interrupt a natural brain process, which doesnt work. Cath Anne: [00:23:42] Lets talk about some techniques that you can use to increase your reading abilities. The first technique is going to sound a little inconvenient because you know speed reading is so appealing it just has this sound that its going to be so promising that were going to be able to increase our capacity to read and that were going to be able to read more books and read more efficiently because were faster at it. But in reality we are potentially minimizing comprehension and retention, which kind of brings into question why are we reading in the first place, if we are not interested in comprehending or reading. [00:24:29] So the first recommendation that Im going to provide to you it is a little inconvenient and certainly not a quick fix but like anything and like any skill it is something we have to practice. In order to increase your reading speed you must read often, you have to read a lot of different things, and you have to read challenging material. Cath Anne: [00:24:54] Like any skill, reading takes time and practice to get good at it. I will reiterate this. Im trying to develop a career as a freelance writer. I hear this all the time. If it is something you want to do you have to do it. You have to practice it. You have to do it every day and then your brain just gets into the habit of it gets used to it. Particularly, I think reading often so were making a habit of doing it every day reading a lot of different things so reading everything from academic journals to articles in the newspaper to literature, expanding your depth of the reading. It will challenge your brain in different ways and make you retain information in different ways. Read challenging material, so read material thats not just on Reddit. As we all do or on Facebook because technically thats not reading thats more skimming. We need to be looking at opportunities to read challenging materials like books, literature, challenging articles on publications like Th e New York Times and the Atlantic, articles that present quality journalism and then eventually will get better at reading. That is one of the top tips thats been offered that out there in the literature around reading is that we have to practice. Its something that we have to just do on a regular basis in order to get better at it. Cath Anne: [00:26:45] This might be a tip for GKaur. The second tip is for people who like to daydream or get bored when theyre reading and I can do this too. It depends on the time of day for me. I find if Im tired or if Im distracted if I try to read before I go to bed, sometimes I just fall asleep. Sometimes I get bored and go on social media. One tip is that when youre reading say youre reading a novel and youre not really interested in it or even an academic paper and youre not really interested in it, it can be helpful to read it and then find something of interest to link it to. So then your brain has a natural connection and then it gets more interested in what youre reading. Cath Anne: [00:27:33] For example, if Im reading an essay about the brain and cognitive processes, maybe and I try to link that to something Im interested in like reading. So when its talking about neural processes maybe Ill think about how I enjoy reading and how reading can help me learn more. So just thinking about how to connect really obscure or abstract information to something concrete that youre interested in can make that an actual pathway in your brain. Cath Anne: [00:28:13] A second or third tip is to create a space for yourself to read. So its all about forming those habits. So I will not read in bed anymore because I know that when I when I read in bed Im not going to get very much reading done because I will fall asleep. I sit in a comfortable chair or here at my desk and I read because then my brain becomes associated with this spot that I go to read. Its like creating a space for yourself to do work your brain just associates that with that particular habit and then you are more readily able to do that in the future. So find your optimal reading spot. Thats what well call that. Its good to have spots carved out to be able to go there and do that and then your brain associates that spot with that particular habit. Cath Anne: [00:29:19] Then I wanted to talk a little bit more specifically about academic reading. So when were trying to take in bulks of information often especially in any degree really it always seems like there is a ton of information that we all have to take in. Cath Anne: [00:29:45] One of the one of the tips to navigate this is to free read. When were looking at a textbook or an article go through and do a pre-read. So generally when Im reading an article I will read the abstract, and then I will read the introduction, and then I will read the conclusion and that will give me a sense of the information thats going to be contained in the body of the article. Then when they go through and read the article everything comes together a lot more smoothly and a lot more articulately in my brain because I already understand concepts which are being presented in the article. This could also work for textbooks. If you go through a chapter say youre focusing on a chapter goes through and highlight all the headings, highlight all the concepts, the main content and the really important information that exists within the chapter. Then go back and read the chapter more thoroughly and highlight more specific things. What this can do is help you frame the important information thats in a chapter and not have to read the whole chapter because lets be honest, sometimes its just not realistic. I know your professors would like to believe that we all have the time to be able to read every textbook through and through but it can be really helpful to learn these techniques so pre-read. If its an article read the intro, conclusion, abstract, and then read the book of the article. Cath Anne: [00:31:31] If its a textbook go through the chapter and highlight the topics, the headings, the subheadings and then go back and read through more thoroughly because when you do that pre-reading process youre priming your brain for taking in more information. Then what you can do instead of speed reading is go back and scan. Although we talked about how skimming is not that great for comprehension and retention, you can still pick out the pertinent information. As well youve already gone and done your pre-read. So you know the important information and you can go back and pick out the more detailed information through your skim. One way of doing that is called pseudo-skimming and this is a concept that was brought to light by Cal Newport. Pseudo-skimming is a process in which you go through your text and look for the paragraphs, which hold the main ideas, concepts, and theories. So in your skim youre going to go through read the first sentence and the last sentence of the smaller paragraphs and then youll get in a sense of what that paragraph is about and whether it contains pertinent information. Then once you identify those important paragraphs you can slow down and take in the information would you because this was in that paragraph. You dont necessarily have to read every single paragraph, just the ones that contain the important information and then you can break those down and read them more closely for comprehension and make sure youre highlighting and going through that process. Cath Anne: [00:33:38] When youre doing a pseudo skim of paragraphs like I said make sure you are picking out the first and last sentence of a paragraph because those will determine what information is held within that paragraph. Then you can determine whether thats a pertinent paragraph to focus on or not. I definitely recommend doing the pre-read before you do that. So you have a sense of the overall chapter and what youre looking for. Cath Anne: [00:34:03] Another tip in terms of reading pertaining to textbooks is that often textbooks will highlight and bold different terms and important concepts. So make sure that youre going through and highlighting those when youre studying or reading your textbook as well. Cath Anne: [00:34:37] Overall, Im not going to discount speed reading because I think it can be beneficial in some capacities but I think we want to question what is our purpose for reading. Do we want to increase our reading capacity so we can say that weve read more books than another person or are we in it to learn more and gain insight about the information when were reading. Cath Anne: [00:35:05] It can be really helpful to take a moment after we read to go over the information and really engage with the information so that it becomes a part of you and a part of how you think about things moving forward. So whether its a textbook or an academic article or a piece of literature or a self-help book sitting with that information and figuring out how does it fit into your life, how does it fit into your world view? How does it fit into how youre going to move forward in the world? Cath Anne: [00:35:40] By critically thinking about the information that were taking in we are more apt to recall it. In this way were kind of reframing how were thinking about reading. As opposed to speed reading and in taking bulks of information at a time that were not necessarily comprehending or retaining; were talking about engaging with material and taking some time to investigate how that material will play out in our lives. Cath Anne: [00:36:24] I had one last thing for you which is a book recommendation which has been coming across my life every once in a while and recently its a book called Deep Work by Cal Newport. The book delves deep into the issue of lack of focus or getting deeply involved in your work. Cath Anne: [00:36:45] So, GKaur, maybe this is one for you, although everyone is probably super swamped with work right now. I know that its really busy for us but this book might be a good one to pick up over the holidays. Cal Newport talks about how when we gravitate towards things like our smartphones, were getting distracted on the Internet and were actually taking away our focus muscle. So were creating a habit of getting away from what were focused on or our work or reading. Were severing that tie so were distracting ourselves consistently and in that way were not exercising the muscles that it takes for us to continue to focus. So its really important. Cath Anne: [00:37:36] He would advocate that we take away all those distractions and avoid those distractions. In that way we are actually exercising that muscle that helps us to focus and we are able to retain more information and develop our reading abilities and improve our focus abilities more readily. I highly recommend the book Deep Work by Newport because I think its really an important book in this day and age because of all the distractions that we have. Cath Anne: [00:38:09] One last tip to help you on your reading journey make sure that you are reading a lot. Be consistent. Try to set a goal for yourself every day. So whether its 25 pages or ten pages, wake up in the morning and have your coffee and enjoy reading a book and get it off your list for the day. When you start to cultivate a habit like that then it will just become more regular. If you do you know four days of reading and twenty-five pages a day, youre a hundred pages a week within four days really. So its just that easy. Sometimes we think we dont have enough time to do these things, which we dont. We definitely have limited time these days, but I think we need to do what we can do to carve out space to be able to read. Cath Anne: [00:39:07] I think that was it for this week. I hope that was helpful. I really enjoy this topic. Instagram Viewer: [00:39:19] Thats my issue I need to start in the mornings. Cath Anne: [00:39:22] (To Instagram Viewer): I know The Neighbourly Consultant, that is my issue too him. Im trying to be more of a morning person. Its hard though. There never seems to be enough time in a day. Thats what Ive been reading is a lot about just some of the most successful people in the world (depending on how you define success), get up in the morning and they read and they meditate. So thats how they start their day. I think there are ways that we can build reading into our lives more readily and it actually doesnt take that much to start to cultivate the habit you know whether it be even five pages of a day or 10 pages a day it doesnt have to be as much as 25 pages. If you are a slower reader, which I honestly am slower, reader I think Im probably on the low end of the words per minute. It does take me a little bit of time to read things because I think I have I take longer to process things cognitively sometimes. Just dont be too hard on yourself and start practicing because the more you practice the more your brain is going to get used to reading. Cath Anne: [00:41:04] Well, I think thats it for me this week. Hope you enjoyed that I really enjoyed doing the research for this one. I dont know if you guys have any other questions or comments or suggestions for topics that would be great because we want to really bring information, that viewers want to see. Cath Anne: [00:41:39] Feel free to join us next week we will be here again live with The Homework Help Global Learning Studio on Instagram and Facebook. If you do want to access this information another time, we always have our videos up on Facebook. Were also on Twitter and LinkedIn. Were on Instagram of course were on Google Plus, YouTube, Medium and now also Soundcloud, Anchor, iTunes Apple Podcasts, Google Play Music. If you want to find just search Homework Help Global, and we will be there. . Cath Anne: [00:42:20] Also, if you do have any questions please leave them to us in our DMs on Instagram or message us on Facebook. You can use the #askHHG on Twitter or on Facebook or on Instagram and you can connect with us there. We really appreciate you guys engaging with us. Love doing this and love bringing you some valuable content. If you do have any ideas please hit us up because Im always open to learning about new things and doing research on things. It is one of my passions. We can keep this conversation going. Instagram Viewer: [00:43:08] Winter blues are really indeed! Great session today. Thanks for all that information. It was great. Will try reading with those tips. Cath Anne: [00:43:15] (To Instagram Viewer): Awesome GKaur! Thank you. Im glad you enjoyed it. I will see you folks all next week. Nice to see you. Take care. Have a good night.

Using the Spanish Verb Contar

Although contar is a cognate of the English verb to count, it has a wide variety of meanings, some of which seem more closely related to the variety of meanings of account. Perhaps the most obvious meaning of contar is to count in the sense of to add up: Quiero encontrar un programa que cuenta las palabras de que se compone una web. I want to find a program that counts the words that make up a web page. Es posible perder peso sin contar calorà ­as. It is possible to lose weight without counting calories. Contamos las horas para estar con ustedes. We are counting the hours until we are with you. At least as common is using contar to mean to tell (as in to give an accounting of): Contà ³ la historia de un chico que decidià ³ grabar todo en una cà ¡mara de và ­deo. He told the story of a boy who decided to record everything on a videocamera. El amor de mi vida no me ha contado que es casado. The love of my life hasnt told me that hes married. No se lo cuentes a nadie. Dont tell it to anybody. When it is followed by a time period, contar can often be translated as to have: Cuenta 10 aà ±os de experiencia en montaà ±ismo. He has 10 years of experience in mountaineering. Another meaning is to take into account: Cuenta que esto no es todo. (He is taking into account that this isnt everything.) The phrase tener en cuenta also is frequently used for that meaning. Contar occasionally means to count in the sense of to matter: La corte ha declarado que este error no cuenta. The court has ruled that this error is immaterial. The phrase contar con usually means to count on or to rely on: Para ese trabajo contà © con los expertos mexicanos. For that work I counted on the Mexican experts. Gracias a la nueva ley, contaremos con un sistema de pensiones. Thanks to the new law, we will count on a pension system. Cuento contigo. Im counting on you. Sometimes, contar con has the same basic meaning but is best translated in a weaker fashion, depending on the context: Contamos con una legislacià ³n que norme el uso del ADN humano. Were expecting a piece of legislation that would set standards for the use of human DNA. Cuento con los derechos de reventa de este producto. I have the resale rights for this product. Occasionally, contar con can be translated directly as to count with: Contà © con los dedos de mi mano. I counted with my fingers. Con esto no yo contaba. I wasnt expecting that. In question form, contar can be used as a friendly way of showing interest in what a person is doing:  ¿Quà © cuentas? (Whats happening?) The reflexive form can be used in the same way:  ¿Quà © te cuentas? In reflexive form, contarse often can be literally translated as to count oneself or otherwise to indicate the concept of inclusion: Muchos escritores escriben por impulso, y me cuento entre à ©stos. Many writers write on impulse, and I count myself among them. Los medios espaà ±oles se cuentan entre los mejores del mundo. The Spanish media are among the best in the world. Keep in mind that is conjugated irregularly.

Digital Art Free Essays

Digital art is a general term for a range of artistic works and practices that use digital technology as an essential part of the creative and/or presentation process. Since the 1970s, various names have been used to describe the process including computer art and multimedia art, and digital art is itself placed under the larger umbrella term new media art. The impact of digital technology has transformed activities such as painting, drawing and sculpture, while new forms, such as net art, digital installation art, and virtual reality, have become recognized artistic practices. We will write a custom essay sample on Digital Art or any similar topic only for you Order Now More generally the term digital artist is used to describe an artist who makes use of digital technologies in the production of art. In an expanded sense, â€Å"digital art† is a term applied to contemporary art that uses the methods of mass production or digital media There are two main paradigms in computer generated imagery. The simplest is 2D computer graphics which reflect how you might draw using a pencil and a piece of paper. In this case, however, the image is on the computer screen and the instrument you draw with might be a tablet stylus or a mouse. What is generated on your screen might appear to be drawn with a pencil, pen or paintbrush. The second kind is 3D computer graphics, where the screen becomes a window into a virtual environment, where you arrange objects to be â€Å"photographed† by the computer. Typically a 2D computer graphics use raster graphics as their primary means of source data representations, whereas 3D computer graphics use vector graphics in the creation of immersive virtual reality installations. A possible third paradigm is to generate art in 2D or 3D entirely through the execution of algorithms coded into computer programs and could be considered the native art form of the computer. That is, it cannot be produced without the computer. Fractal art, Data moshing, algorithmic art and Dynamic Painting are examples. How to cite Digital Art, Papers

WooCommerce Upsell Guide 3 Tips to Get More Sales at Your Store

Getting people to buy one product from your online store is great. However, in an ideal world, your customers would spend more money  per visit. Implementing the WooCommerce upsell techniques in this post will help you to convince buyers to make bigger purchases and help you avoid losing out on a lot of money.There are several ways to easily implement upselling on your WooCommerce site. With a few plugins, you can direct your customers to higher-value products theyll love, and increase your short-term revenue. Its a win-win situation for you and your buyers.In this article, well talk about the benefits of implementing WooCommerce upsells in your online store. Then well share three upselling techniques you can try out. Lets get right to it! perfect example of an upsell, which involves convincing customers to buy a more expensive version of the product they want.There are many advantages to upsells. For example, product recommendations drive 10-30% of revenue. Plus, not only do you e arn more money, but your customers also walk away with high- value products they like. The key to striking this balance is learning how to successfully implement WooCommerce upsells.Three methods for upselling on your WooCommerce websiteThe key to WooCommerce upsells is to offer more value at an increased price. If you can convince users of the added value, then you might get an upsell. There are several ways to go about doing this.1. Create a WooCommerce upsell bundleLets say you sell computers. A customer whos been looking at your products for some time now finally decides on the perfect model, and theyre ready to pull the trigger. At this point you might ask yourself, What else will this customer need to get the most out of this purchase?In this scenario, you could offer the customer a fully-equipped PC bundle, including a keyboard, mouse, monitor, and even headphones. These are all things the customer might need to purchase later, but if you offer them at the right moment, you h ave a chance at convincing the customer to spend more now.What youre really doing in this example is offering both an upsell and  a cross-sell. That is to say, your fully-equipped PC bundle provides an upgrade, but also additional products to round out the purchase.To create product bundles, you can use a tool such as the WPC Product Bundles plugin: WPC Product Bundles for WooCommerce Author(s): WPclever.netCurrent Version: 3.7.3Last Updated: October 15, 2019woo-product-bundle.zip 92%Ratings 184,118Downloads WP 4.0+Requires With this plugin, you can create bundles of existing products and offer them both together and separately.To set up a new bundle, install and activate the plugin. Then go to  Products Add New  in WordPress, just as if you were creating a new product. There youll see a new  Smart Bundle  tab within the  Product data  widget, where you can indicate products that are part of your bundle:Keep in mind – for product bundles to work, you wa nt to make sure you group items that go hand in hand. Likewise, it makes sense to offer several tiers of bundles, so customers have options when it comes to how much more they want to spend.2. Add a WooCommerce upsell to your stores checkout processThere are two locations that are perfect for placing upsells within your store. The first is within your product pages, where customers will see alternative products before moving on to the checkout phase:You can easily add WooCommerce upsells to your product pages with a plugin such as Booster for WooCommerce. This plugin also adds several other useful features to your store, such as cross-sells and product add-ons: Booster for WooCommerce Author(s): Algoritmika LtdCurrent Version: 4.5.1Last Updated: September 19, 2019woocommerce-jetpack.4.5.1.zip 94%Ratings 1,308,415Downloads WP 4.4+Requires With the second approach, you place upsells within your checkout page. Many websites include offers for additional or alternative products within the first few steps of the checkout process. They sometimes even include special discounts for these other products, which are  only available to customers who select them during checkout:To add WooCommerce upsells to your checkout process, you might consider using  Beeketing for WooCommerce. This plugin enables you to set up what are called  last-step upsells: Beeketing for WooCommerce Marketing Automation to Boost Sales Author(s): BeeketingCurrent Version: 3.8.15Last Updated: August 22, 2019beeketing-for-woocommerce.zip 98%Ratings 277,970Downloads WP 4.4+Requires The idea behind last-step upsells is to offer incremental discounts to customers who decide to add more (or more expensive) products to their orders during checkout. This can be a powerful incentive, particularly for low-cost items. After all, youre offering customers significant savings, at least percentage-wise.3. Use a post-purchase WooCommerce upsellSo far, weve only explored WooCommerce upsell m ethods that come before and during the checkout process. However, you can also hit users with upsell offers  after  they make a purchase.To do this, youll need customer email addresses. That means youll want to ask them if theyre open to receiving product offers at some point – either when they sign up for an account to your store, or during the checkout process:If the customer agrees, then you can add them to your email list and send them the occasional marketing newsletter to encourage them to make more purchases. However, upsell emails tend to work best if you strike while the iron is still hot. That means emailing buyers soon after their purchase to let them know about other products, time-sensitive offers, and more:The great thing about this approach is that its a bit more subtle than implementing upsells during the checkout phase. With post-purchase upsells, you give people time to think about whether they need any add-ons or want to upgrade, so theres less pressure .For implementing this WooCommerce upsell, youll need to use an email marketing platform that can connect with your e-commerce site. Mailchimp, for example, enables you to create product follow-up emails.  These can include upsells:Another benefit of this approach is that besides upsells, you can use these follow-up emails to gather reviews, thank customers for their business, offer them coupons for future purchases, and more. Overall, the more value you provide with upsells, the more likely it is that people will take you up on them.Implement a WooCommerce upsell today!There are several approaches to WooCommerce upsells that are easy to implement with the right tools. Upselling in your online store is a fast way to increase your revenue, while also helping customers find high-value products theyll enjoy.In this article, we covered three strategies for including WooCommerce upsells on your site:Create WooCommerce upsell bundles.Add WooCommerce upsells to your stores checkout proce ss.Use post-purchase WooCommerce upsells. Free guide5 Essential Tips to Speed Up Your WordPress SiteReduce your loading time by even 50-80% just by following simple tips.

Outsourcing benefits outline Essay Example

Outsourcing benefits outline Essay Example Outsourcing benefits outline Essay Outsourcing benefits outline Essay The Benefits Of Outsourcing Thesis Research shows that there are several benefits, including cost savings and expertise, to outsourcing certain tasks and departments. Main Points Lower cost for advertising opposed to setting up a new department Higher quality by using a company that specializes in specific operations Maximize efficiency Audience Hook Saving money is making money. Outsourcing is a great way to do this, as research shows companies that outsource certain tasks save money and enjoy greater avenues, with the benefit of higher skilled work. Using outsourcing to save money o Lower payroll outsourcing companies typically offer excellent client service, are available around- the-clock, and provide essential services at a lower cost than internal operations. (Outsourcing Company, n. D. ) o No need for additional office space As budgets for development of in-house marketing specialists decline, access to an outside providers lower cost structure is one of the most compelling reasons for outsourcing.